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Tag Archives: automotive digital marketing

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  2. Entries tagged with "automotive digital marketing"

Millennial Selling Strategy—From a Millennial

Dealer Operations, Lead Management, Management, Sales Training, Words of WisdomFebruary 2, 2014

The below article is from the February 2014 edition of Dealer Marketing Magazine, written by Stan Sher. ——— Picture this; you are…

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Even experts can learn a thing or two…

Words of WisdomAugust 11, 2013

Are you a master or a student? Do you know everything that you need to know to pass on your…

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VDPs Do Not Pay The Bills

Analytics & ROIApril 16, 2013

The other day I was in a dealership speaking with an owner.  He said to me “I have 315,000 VDPs”…

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Relating Bar Rescue (Spike TV) to the Automotive Business

Random Rants, Sales Training, Words of WisdomMarch 25, 2013

As I watch new episodes of “Bar Rescue” on Spike I am amazed at some of the things that I…

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NADA 2013 is over…so what’s next?

Conferences, Dealer Operations, ManagementFebruary 25, 2013

It is Monday evening and you are back from the 2013 NADA convention.  You have travelled across the country to attend…

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Dealers, Learn Your Demographics

Analytics & ROI, Digital Marketing, ManagementJanuary 31, 2013

Do you know what kind of population is in your area? What is the crime rate where your dealership is…

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