Automotive CRM: Differentiate Your Processes
The automotive industry is always evolving and with that evolution we must constantly adapt to the changes. Question:…
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VDPs Do Not Pay The Bills
The other day I was in a dealership speaking with an owner. He said to me “I have 315,000 VDPs”…
Motivation Lessons From Jason Becker
Who is Jason Becker you might ask? Before I tell you I want to let you know that the reason for…
Relating Bar Rescue (Spike TV) to the Automotive Business
As I watch new episodes of “Bar Rescue” on Spike I am amazed at some of the things that I…
NADA 2013 is over…so what’s next?
It is Monday evening and you are back from the 2013 NADA convention. You have travelled across the country to attend…
Dealers, Learn Your Demographics
Do you know what kind of population is in your area? What is the crime rate where your dealership is…