Car Dealership Advertising & Marketing Madness
Let’s face it. There are thousands of digital advertising companies in the automobile industry. These agencies sell and manage websites,…
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Guest Relations vs. Customer
Guest Relations vs. Customer Check out our latest video excerpt that was taken from a recent BDC Training Webinar that…
The Evolution of the BDC: Has your dealership evolved?
Evolution Of The BDC: Has your dealership evolved? A few years ago I performed speaking sessions at multiple conferences including…
The Email Follow Up Epidemic
As published in Dealer Marketing – Page 28 – November 2014 I would like to start out by asking automobile…
Is your dealership prepared for 2014?
Christmas is over and New Years just passed. They say the New Year brings positive change and opportunity. Since the…
Automotive Phone Training – Traditional vs. Progressive
When is the last time your dealership had a progressive training solution? Is your dealership handling phone calls just like the…