The Death of the Used Car Manager
How valuable is a used car manager for a single point dealership? In my recent travels I have started to…
Read more
Facebook Lead Management Follow Up
It was about five months ago that I wrote this blog, “Digital Response: Email – Call – Social Media“. Now,…
It is a bad economy out there…is it really? How bad is it?
I have to get something off my chest. I am really tired of hearing people tell me how bad the…
The Power of the Follow Up
As I mystery shop automotive dealers on a weekly basis, I am amazed at the lack of follow up phone…
Do you build value?
I have been working in the automotive industry for over 8 years as of this month. The one thing that…
BDC vs. Sales Floor
Repost from Dealer Marketing December 2010 Does your sales staff communicate effectively with your internet/BDC department? If you are like…